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PALAIS ROYAL

FLORIDA

Through recommendation from a former work colleague when Natalia worked at Camper & Nichsolsons International in the PR & Communications department, I was commissioned to collaborate in close proximity with the owner's representative/developer, Joseph Leone of the prestigious Palais Royal in Florida. The property is a 60,000-square-foot Beaux Arts mansion with 22-carat gold-leaf entrance gate located in one of the most sought-after areas of Florida's notorious "millionaires mile".

 

The brief was a business development/PR role to accompany in promoting the property to highly targeted UHNWIs and their immediate entourage such as influencers, family offices, private banks, key people in Monaco, Middle East and abroad.

 

Bright Creativity also acted as the intermediary in facilitating the presence of the client at key VIP events throughout the Monaco Summer season to include Amber Lounge during the Monaco GP, Bal de la Croix Rouge and Monaco Yacht Show as Sapphire Experience VIP guests along with the inclusion of the 56m super yacht, MY SEANNA for a one week charter as one of the top prizes of a well-known auction during the Monaco Grand Prix. Bright Creativity also sourced a sought-after zone 1 berth for the yacht during the 2017 Monaco Grand Prix.

Bright Creativity connected and facilitated talks upon request for the client with Formula One Management Ltd regarding a confidential multimillion project of international scale.

Along with the PR and business development, Bright Creativity was in charge of the set up of a social media campaign in collaboration with one of London's most renowned social media agency.

Currently involved in the sourcing and acting as project manager of a brand new luxury TV series project for the client debuting in October 2017 in France to begin with and going worldwide thereafter.

www.josepleone.us